County profile
Winnebago County, WI
United States · GDP 2024
#340 of 3,127 US counties by GDP58th-percentile growthmore diversified than 65% of counties
EA Place Score
——methodology in progress
GDP 2024 (USD)
$13.9B
BEA · 2024
GDP growth (YoY)
+5.1%
BEA · 2024
Jobs tracked
91,036
Census CBP · 2023
Employers
3,784
Census CBP · 2023
Avg. wage
$61.1k
BLS QCEW · 2023
Population
174,218
Census PEP · 2025
Labor, income & education
Unemployment
3.3%
Median HH income
$74.9k±$1.5k
Bachelor's degree+
31.1%±1.0%
Poverty rate
11.3%±0.9%
Business applications
1,828 · 2025
Retail establishments
453
26.1/10k pop
Public companies headquartered here
SEC EDGAR · FMPCompanySectorRevenueEA
1Oshkosh CorpIndustrials$10.4B73B2Plexus Corp.Technology$4.0B78B+HQ-based placement with total (global) headcount — local employment attribution needs firmographic data; the industry mix at right is measured county data (CBP).
Industry mix · employment
Manufacturing39%
Health care20%
Retail trade14%
Food & accommodation10%
Management9%
Construction8%
share of top-6 sector employment · CBP 2023
Population & migration
Census PEP · 2020–2025
174,218
residents · 2025 · +1.4% since 2020
Income per capita $62.3k · BEA 2024
COMPONENTS OF CHANGE · 2021–2025
Domestic migration+1,275
International migration+1,373
Natural change−192
GDP trend
2019–2024 · nominal
$11.2B2019
$11.2B2020
$11.7B2021
$12.5B2022
$13.2B2023
$13.9B2024
Real estate & risk
FHFA · ACS · FEMA
Median home value
$225.8k±$3.8k
Median gross rent
$965/mo±$17/mo
Vacancy rate
6.0%±0.6%
Affordability
3.7× wages
Residential permits
$161.0M
682 units · 3.9/1k pop
FEMA risk score
86.8
HUD Fair Market Rent (2BR):$1.1k/mo · 2026
TOP PERILS · FEMA NRI
Cold wave 95Strong wind 94Hail 94
FHFA HOUSE PRICE INDEX · 2016–2025
3712016
3942017
4162018
4382019
4522020
5002021
5792022
6412023
6952024
7382025
RESIDENTIAL PERMITS · 2021–2025
↓ -28% since 20219482021
4592022
4322023
6562024
6822025
Transport access
BTS · FAA · USACE
Nearest interstate
5.6 km
I-41
Nearest freight rail
6.3 km
CN
Nearest port
68.2 km
GEORGIA PACIFIC
Nearest commercial airport
23.3 km
APPLETON INTL
Filing activity
SEC EDGAR1 filing from 1 company here in the last 90 days.
Wage trend
BLS QCEW · 2019–2023$61.1k
avg. annual pay · +13% since 2019
Similar US counties
nearest by GDPNearby & same-state counties
by GDP rankThe read
What is the GDP of Winnebago?
Winnebago's economy produced $13.9B in 2024, growing 5.1% year over year — about the middle of the pack among US counties. Its largest employment sector is manufacturing.
GDP: BEA (2024), USD-normalized · Jobs/employers/wages & industry mix: Census CBP (2023) · Population & migration: Census PEP · Income: BEA CAINC1 · Companies: SEC EDGAR + FMP, by HQ.