County profile
Marathon County, WI
United States · GDP 2024
#385 of 3,127 US counties by GDP61st-percentile growthmore diversified than 47% of counties
EA Place Score
——methodology in progress
GDP 2024 (USD)
$11.9B
BEA · 2024
GDP growth (YoY)
+5.3%
BEA · 2024
Jobs tracked
65,770
Census CBP · 2023
Employers
3,436
Census CBP · 2023
Avg. wage
$56.7k
BLS QCEW · 2023
Population
139,432
Census PEP · 2025
Labor, income & education
Unemployment
3.1%
Median HH income
$77.9k±$2.2k
Bachelor's degree+
28.1%±0.9%
Poverty rate
8.7%±0.8%
Business applications
1,385 · 2025
Retail establishments
414
29.8/10k pop
Public companies headquartered here
SEC EDGAR · FMPCompanySectorRevenueEA
1PSB Holdings, Inc.Financial Services———2Marathon Bancorp, Inc.Financial Services———HQ-based placement with total (global) headcount — local employment attribution needs firmographic data; the industry mix at right is measured county data (CBP).
Industry mix · employment
Manufacturing38%
Health care22%
Retail trade16%
Food & accommodation10%
Finance & insurance8%
Wholesale trade6%
share of top-6 sector employment · CBP 2023
Population & migration
Census PEP · 2020–2025
139,432
residents · 2025 · +1.0% since 2020
Income per capita $65.6k · BEA 2024
COMPONENTS OF CHANGE · 2021–2025
Domestic migration+33
International migration+1,319
Natural change+15
GDP trend
2019–2024 · nominal
$9.3B2019
$9.1B2020
$9.8B2021
$10.7B2022
$11.3B2023
$11.9B2024
Real estate & risk
FHFA · ACS · FEMA
Median home value
$219.6k±$4.0k
Median gross rent
$999/mo±$28/mo
Vacancy rate
5.0%±0.6%
Affordability
3.9× wages
Residential permits
$114.5M
348 units · 2.5/1k pop
FEMA risk score
87.2
HUD Fair Market Rent (2BR):$1.1k/mo · 2026
TOP PERILS · FEMA NRI
Cold wave 98Lightning 95Hail 92
FHFA HOUSE PRICE INDEX · 2016–2025
3072016
3162017
3332018
3512019
3582020
3902021
4462022
4922023
5202024
5602025
RESIDENTIAL PERMITS · 2021–2025
↓ -30% since 20214942021
3642022
3962023
4082024
3482025
Transport access
BTS · FAA · USACE
Nearest interstate
9.3 km
I-39
Nearest freight rail
6.4 km
FOXY
Nearest port
143.8 km
FOX RIVER DOCK COMPANY GREEN BAY SLIP & RIVER DOCK
Nearest commercial airport
15.3 km
CENTRAL WISCONSIN
Filing activity
SEC EDGARWage trend
BLS QCEW · 2019–2023$56.7k
avg. annual pay · +20% since 2019
Similar US counties
nearest by GDPNearby & same-state counties
by GDP rankThe read
What is the GDP of Marathon?
Marathon's economy produced $11.9B in 2024, growing 5.3% year over year — faster than most US counties. Its largest employment sector is manufacturing.
GDP: BEA (2024), USD-normalized · Jobs/employers/wages & industry mix: Census CBP (2023) · Population & migration: Census PEP · Income: BEA CAINC1 · Companies: SEC EDGAR + FMP, by HQ.