County profile
Milwaukee County, WI
United States · GDP 2024
#66 of 3,127 US counties by GDP60th-percentile growthmore diversified than 95% of counties
EA Place Score
——methodology in progress
GDP 2024 (USD)
$78.8B
BEA · 2024
GDP growth (YoY)
+5.2%
BEA · 2024
Jobs tracked
435,400
Census CBP · 2023
Employers
20,466
Census CBP · 2023
Avg. wage
$66.2k
BLS QCEW · 2023
Population
924,216
Census PEP · 2025
Labor, income & education
Unemployment
4.3%
Median HH income
$64.4k±$1.2k
Bachelor's degree+
34.7%±0.5%
Poverty rate
17.2%±0.5%
Business applications
16,408 · 2025
Retail establishments
2,482
26.9/10k pop
Public companies headquartered here
SEC EDGAR · FMPCompanySectorRevenueEA
1Fiserv, Inc.Technology$21.2B81B+2ManpowerGroup Inc.Industrials$18.0B54D3WEC Energy Group, Inc.Utilities$9.8B74B4Rockwell Automation, Inc.Industrials$8.3B81B+5Regal Rexnord CorporationIndustrials$5.9B63C6Wisconsin Electric Power Company PFD 3.60%Utilities$4.5B66B7A. O. Smith CorporationIndustrials$3.8B73B8Harley-Davidson, Inc.Consumer Cyclical$3.6B66B9The Manitowoc Company, Inc.Industrials$2.2B64C10Zurn Elkay Water Solutions CorporationIndustrials$1.7B76B+11Sensient Technologies CorporationBasic Materials$1.6B81B+12Brady CorporationIndustrials$1.5B74B13MGIC Investment CorporationFinancial Services$1.2B77B+14Artisan Partners Asset Management Inc.Financial Services$1.2B79B+15Badger Meter, Inc.Industrials$916.7M85A16The Marcus CorporationCommunication Services$758.5M78B+17Douglas Dynamics, Inc.Industrials$656.1M75B+18Strattec Security CorporationConsumer Cyclical$565.1M61C19Mayville Engineering Company, Inc.Industrials$546.5M49D20Luxfer Holdings PLCIndustrials$384.6M59C21Weyco Group, Inc.Consumer Cyclical$276.2M65B22Guaranty Financial CorporationFinancial Services$94.7M——23Tri City Bankshares CorporationFinancial Services$94.4M47D24LiveWire Group, Inc.Consumer Cyclical$25.7M27D25Koss CorporationTechnology$12.6M64CHQ-based placement with total (global) headcount — local employment attribution needs firmographic data; the industry mix at right is measured county data (CBP).
Industry mix · employment
Health care33%
Manufacturing17%
Food & accommodation15%
Retail trade15%
Admin & support11%
Education10%
share of top-6 sector employment · CBP 2023
Population & migration
Census PEP · 2020–2025
924,216
residents · 2025 · -1.5% since 2020
Income per capita $62.2k · BEA 2024
COMPONENTS OF CHANGE · 2021–2025
Domestic migration−44,731
International migration+19,186
Natural change+12,026
GDP trend
2019–2024 · nominal
$61.6B2019
$60.5B2020
$64.7B2021
$70.4B2022
$74.9B2023
$78.8B2024
Real estate & risk
FHFA · ACS · FEMA
Median home value
$230.7k±$2.1k
Median gross rent
$1.1k/mo±$8/mo
Vacancy rate
8.0%±0.3%
Affordability
3.5× wages
Residential permits
$227.4M
1,046 units · 1.1/1k pop
FEMA risk score
98.4
HUD Fair Market Rent (2BR):$1.3k/mo · 2026
TOP PERILS · FEMA NRI
Cold wave 100Heat wave 99Tornado 99
FHFA HOUSE PRICE INDEX · 2016–2025
4332016
4532017
4792018
5042019
5232020
5762021
6532022
7232023
7722024
8162025
RESIDENTIAL PERMITS · 2021–2025
↑ 182% since 20213712021
1,0372022
1,2212023
1,0052024
1,0462025
Transport access
BTS · FAA · USACE
Nearest interstate
3.0 km
I-94
Nearest freight rail
0.1 km
UP
Nearest port
4.1 km
MARQUETTE CONCRETE
Nearest commercial airport
8.7 km
GENERAL MITCHELL INTL
Waterborne tonnage, host port(s) (CY2023):2,477,300 short tons/yr · Milwaukee, WI
Filing activity
SEC EDGAR21 filings from 12 companies here in the last 90 days.
Wage trend
BLS QCEW · 2019–2023$66.2k
avg. annual pay · +20% since 2019
Similar US counties
nearest by GDPThe read
What is the GDP of Milwaukee?
Milwaukee's economy produced $78.8B in 2024, growing 5.2% year over year — faster than most US counties. Its largest employment sector is health care.
GDP: BEA (2024), USD-normalized · Jobs/employers/wages & industry mix: Census CBP (2023) · Population & migration: Census PEP · Income: BEA CAINC1 · Companies: SEC EDGAR + FMP, by HQ.