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Places/FL/Santa Rosa
County profile

Santa Rosa

United States · GDP 2024
#529 of 3,127 US counties by GDP74th-percentile growthmore diversified than 69% of counties
EA Place Score
——
methodology in progress
GDP 2024 (USD)
$7.9B
GDP growth
+6.7%
Jobs tracked
32,335
Employers
3,442
Avg. wage
$49.2k
Population
211,115
Labor & formation
Unemployment
4.6%
Median HH income
$91.9k±$2.4k
Business applications
3,306 · 2025

Public companies headquartered here

SEC EDGAR · FMP
CompanySectorRevenueEA

No public companies loaded for this state yet — universe expands with the full ingest.

HQ-based placement with total (global) headcount — local employment attribution needs firmographic data; the industry mix at right is measured county data (CBP).

Industry mix · employment
Retail trade29%
Food & accommodation24%
Health care18%
Admin & support12%
Construction10%
Other services7%
share of top-6 sector employment · CBP 2023
Population & migration
Census PEP · 2020–2025
211,115
residents · 2025 · +11.7% since 2020
Income per capita $62.9k · BEA 2024
COMPONENTS OF CHANGE · 2021–2025
Domestic migration+20,958
International migration+1,077
Natural change+14

GDP trend

2019–2024 · nominal
$5.1B
2019
$5.3B
2020
$6.0B
2021
$6.7B
2022
$7.4B
2023
$7.9B
2024

Real estate & risk

FHFA · ACS · FEMA
Median home value
$329.8k±$6.1k
Median gross rent
$1.5k/mo±$73/mo
Vacancy rate
9.2%±1.1%
Affordability
6.7× wages
Residential permits
1,929 (9.1/1k pop)
FEMA risk score
89.0
HUD Fair Market Rent (2BR):$1.5k/mo · 2026
TOP PERILS · FEMA NRI
Hurricane 97Lightning 95Tornado 90
FHFA HOUSE PRICE INDEX · 2016–2025
347
2016
373
2017
408
2018
437
2019
460
2020
538
2021
639
2022
678
2023
700
2024
705
2025

Transport access

BTS · FAA · USACE
Nearest interstate
10.4 km
I-10
Nearest freight rail
1.7 km
Freight rail
Nearest port
10.6 km
BAGDAD FL MILL SITE
Nearest commercial airport
29.7 km
PENSACOLA INTL
Wage trend
BLS QCEW · 2019–2023
$49.2k
avg. annual pay · +25% since 2019
Similar US counties
nearest by GDP
Carroll$7.9BFairbanks North Star Borough$7.9BRowan$7.9BRockwall$7.9BChristian$7.9BAnderson$7.9B
The read

Santa Rosa's economy produced $7.9B in 2024, growing 6.7% year over year — faster than most US counties. Its largest employment sector is retail trade.

GDP: BEA (2024), USD-normalized · Jobs/employers/wages & industry mix: Census CBP (2023) · Population & migration: Census PEP · Income: BEA CAINC1 · Companies: SEC EDGAR + FMP, by HQ.
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