County profile
Marshall County, AL
United States · GDP 2024
#689 of 3,127 US counties by GDP62nd-percentile growthmore diversified than 27% of counties
EA Place Score
——methodology in progress
GDP 2024 (USD)
$5.3B
BEA · 2024
GDP growth (YoY)
+5.4%
BEA · 2024
Jobs tracked
36,646
Census CBP · 2023
Employers
2,010
Census CBP · 2023
Avg. wage
$46.4k
BLS QCEW · 2023
Population
103,537
Census PEP · 2025
Labor, income & education
Unemployment
3.4%
Median HH income
$62.6k±$3.0k
Bachelor's degree+
21.5%±1.2%
Poverty rate
16.6%±1.7%
Business applications
1,054 · 2025
Retail establishments
437
42.5/10k pop
Public companies headquartered here
SEC EDGAR · FMPCompanySectorRevenueEA
No public companies loaded for this state yet — universe expands with the full ingest.
HQ-based placement with total (global) headcount — local employment attribution needs firmographic data; the industry mix at right is measured county data (CBP).
Industry mix · employment
Manufacturing41%
Retail trade18%
Health care16%
Food & accommodation13%
Admin & support7%
Wholesale trade5%
share of top-6 sector employment · CBP 2023
Population & migration
Census PEP · 2020–2025
103,537
residents · 2025 · +6.0% since 2020
Income per capita $51.2k · BEA 2024
COMPONENTS OF CHANGE · 2021–2025
Domestic migration+2,880
International migration+2,229
Natural change+648
GDP trend
2019–2024 · nominal
$3.7B2019
$3.8B2020
$4.2B2021
$4.7B2022
$5.0B2023
$5.3B2024
Real estate & risk
FHFA · ACS · FEMA
Median home value
$201.5k±$8.1k
Median gross rent
$795/mo±$29/mo
Vacancy rate
12.7%±1.0%
Affordability
4.3× wages
Residential permits
$47.9M
222 units · 2.1/1k pop
FEMA risk score
87.3
HUD Fair Market Rent (2BR):$776/mo · 2026
TOP PERILS · FEMA NRI
Tornado 98Strong wind 97Lightning 89
FHFA HOUSE PRICE INDEX · 2016–2025
2332016
2362017
2482018
2592019
2692020
3042021
3662022
3982023
4222024
4302025
RESIDENTIAL PERMITS · 2021–2025
↑ 44% since 20211542021
1882022
1482023
1632024
2222025
Transport access
BTS · FAA · USACE
Nearest interstate
37.9 km
I-59
Nearest freight rail
1.6 km
ATN
Nearest port
1.8 km
American Commercial Terminals, Port of Guntersville Steel Dock.
Nearest commercial airport
52.4 km
HUNTSVILLE INTL-CARL T JONES FLD
Waterborne tonnage, host port(s) (CY2023):1,580,832 short tons/yr · Guntersville, AL
Wage trend
BLS QCEW · 2019–2023$46.4k
avg. annual pay · +23% since 2019
Nearby & same-state counties
by GDP rankThe read
What is the GDP of Marshall?
Marshall's economy produced $5.3B in 2024, growing 5.4% year over year — faster than most US counties. Its largest employment sector is manufacturing.
GDP: BEA (2024), USD-normalized · Jobs/employers/wages & industry mix: Census CBP (2023) · Population & migration: Census PEP · Income: BEA CAINC1 · Companies: SEC EDGAR + FMP, by HQ.